product management training

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Product Launch
A huge variety of deliverables need completing prior to Product Launch. For example, sales and support teams need training, marketing strategies need implementing, and reference customers need to be identified.

In this module students learn the range of activities that need to be considered and then work with proven tools and templates in order to plan a full product launch. Key areas covered :-
  • Use of Beta site
  • Product positioning
  • Preparing your organisation
  • Media management
  • Communicating with customers
  • Producing a product delivery checklist
  • Reaching General Availability

Click to enlarge - Product Launch Diagram
click to enlarge



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